Sales strategies 01: Introduction
You’ve likely heard about the power of pricing and positioning. Your price structure plays an important role in your ability to convert a prospect into a loyal customer, but assigning value to your offer goes well beyond that.
Positioning your business so that it is geared towards a tight market is equally important. Doing this will help you better tailor your offers so they meet market expectations, but it will make it easier for you to create a powerful marketing message that sets you apart from the competition.
In this special report, we’ll look at the different pricing strategies so that you can determine which will work best for your business.
We’ll also drill down into some of the most popular positioning strategies that will help you better connect to your target audience so that you’re not competing on price alone.
By the end of this report, it’s my hope that you will have the tools needed to give your business the competitive edge you’ve been looking for.