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If you’d like to engage in a bit of promotion and advertising on Facebook, then you need to set up a Facebook Page for your business.
Some people try to run their business off of their personal accounts.
But there are multiple problems with this approach:
- Facebook frowns on it. They want you to use a Page for a business, not your personal account. And they may crack down on those using personal accounts for business purposes.
TIP: Having said that, keep in mind that you can use your personal account on occasion to promote your Facebook page and your business.
- There are limitations on personal accounts. You can only have 5000 friends with a personal account, whereas you can havean unlimited number of “likes” on a Page.
- It’s easier for your prospects to find you if you have a Page. That’s because when people search for keywords in the the Facebook search box, Facebook will display pages related to those keywords.
So how do you set up an effective Page?
Follow this free guide to know…